Swiss Medical

The Journey to Parenthood — Creative Work · Art Direction. A social media miniseries guiding first-time parents through the journey to parenthood. The project brings together 10 films and eight visual assets, with a lead film supported by additional episodes, social edits and cutdowns. I shared art direction with Lara Marina Barchilón, working alongside copywriters Alan Lacrouts and Matías Sotelo, with production by YUNQUE.

Swiss Medical sits in the Creative Work section of this portfolio.

The credit list names Damián Marsero for Dirección de arte (shared with Lara Marina Barchilón).

The case sheet gathers 10 film pieces and 8 visual assets. The first film is presented as the hero piece, with 9 further cuts grouped as additional films, social and cutdowns.