ReflexPlast

The back wall of a building isn't seen from the street, but by the people who live facing it, from their kitchen or bedroom. It's the first thing they see every morning.

Each back wall becomes a window onto another landscape. Neighbors vote among three options — the Delta, the Quebrada or Patagonia, for example — a local artist paints it, and the piece shows that process. Tagline: ‘Where there was grey, there is a horizon.’ Alternative for the reflective approach: ‘The wall that gives you back the light.’